Moia. Volkswagen presents new segment’s brand name!

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After a mega investment of 300 million euros on the app called Gett, Volkswagen presented Moia.

The largest car manufacturer presented its new brand name, Moia.  The company said that Moia will be run by a team of 50, having its headquarters in Berlin.

Moia chief Ole Harms said that this will prove that innovative mobility services can be created outside Silicon Valley.  CEO Matthias Müller’s reply was, “In future, car ownership will decrease, but with Moia we want to make sure that our clients will stay our clients through our services and mobility offers,”

At the Tech Crunch Disrupt conference, VW executives confirmed that they will be investing in mobility services including app-based logistics services and car sharing.  VW described its segment to be of most the most important projects for the Wolfsburg-based company which will be managed by Moia.

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